“Do it for the Vine” has become part of the cultural lexicon in the age of the millenial, and what used to be a little known clip posting app has become a social media titan in what feels like six seconds.
From pranks and comedy skits, to viral dance crazes, vine has proven itself as a unique platform for artists of all kinds. For me, this is especially true of award winning photographer, director, and over all creative badass Meagan Cignoli.
From the onset of Vine’s climb to social media domination, Meagan Cignoli saw the app for what it truly was, yet another canvas for her bright and beautiful short form films to reach the masses. Meagan’s videos are playful, quirky, and very well made, which has earned her opportunities to work with leading brands like Coca Cola, Dolce & Gabbana, Disney, as well as several awards including “Digital Entrepreneur of the Year” at the 2014 Hubbies and a Cannes Lion award.
Her unique take on (and accidental discovery of) stop motion takes the whimsy of animation and combines it with the skill and meticulousness of still photography to create truly beautiful landscapes frame after frame.
With a keen eye for design, Meagan describes her process in an interview with Wired Magazine as “an exploration of aesthetics” rather than an animation process, and this is evident in her always balanced color schemes and music selection (which is absolutely amazing btw).
When she’s not working with YSL or Gap, Meagan is also an avid Instagrammer, proving to us that she is queen when it comes to all things visual media.